Apps and games
Leverage a wealth of experience in growing mobile apps and games
Prioritising a mobile-first strategy
Including the right analytics foundation to find the perfect mix of audience and creatives
We offer:
- Custom app marketing analytics and platform setup
- Full-funnel user acquisition strategy and media operations
- Creative strategy that supports both brand building and bottom-line performance
Set the foundations for scalable infrastructure and reporting
Implement the full analytics stack to enable high-paced growth towards measurable goals
Discover:
- Attribution tools consulting, setup and training
- CLV modelling, SKAN implementation and cohort prediction
- Data strategies for activation, monetisation and retention
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Through fast and efficient collaboration, we have exceeded all our performance goals. This innovative teamwork has resulted in an effective and creatively executed campaign, setting a new standard for performance marketing at the Guardian.
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Working with Precis has been a very positive experience. Their thoughtful input, strategic guidance & eye for detail have added real value to our app’s marketing efforts. They’re professional, responsive, and have helped us take meaningful steps toward our goals.
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Through our partnership with Precis, we’ve seen our marketing investment reach all-time highs. By working closely together we’ve been able to stay one step ahead and establish a near automated marketing machine
Full-funnel acquisition strategies focused on impact
Adaptive marketing strategies that focus on user acquisition (UA)
Focused on:
- Acquisition strategies tailored for mobile app growth
- Channel setup, campaign implementation and media optimisation
- App store optimisation (ASO) best-practice to increase visibility and conversion rates in the App and Play Stores
Creative services tailored to mobile formats
Combine engaging creative with a rigorous test & learn approach
We use:
- Creative that is fully adapted to mobile-first strategies
- Digital designers, motion designers and skilled HTML5 specialists
- A/B and multivariate testing of creative across channels
